AI Product Management for Beginners

Artificial intelligence is transforming how we build products, yet many product managers struggle to bridge the gap between business strategy and complex machine learning technologies. This course demystifies AI, giving you the vocabulary, frameworks, and confidence to lead modern product teams without needing a computer science degree. You will transition from a traditional product mindset to one capable of driving intelligent, data-driven solutions. What you'll learn: Understand foundational AI and machine learning concepts, including supervised learning, unsupervised learning, and neural networks; Identify and evaluate high-value AI use cases that align with your business goals; Manage the AI product lifecycle from initial data collection and model training to deployment and continuous optimization; Collaborate effectively with data scientists and engineers using clear technical requirements; Navigate modern AI product challenges including data privacy, ethical considerations, bias, and generative AI prompt workflows; Measure the success of AI features using specialized performance metrics and business KPIs. This course begins with essential terminology and the core mechanics of machine learning before guiding you through data preparation, model evaluation, and agile workflows tailored for AI projects. It is designed specifically for aspiring and practicing product managers, project managers, and business analysts who are new to artificial intelligence. No programming experience or advanced mathematics background is required. Start your journey into the future of product management today.