Microeconomics: Supply, Demand, and Market Equilibrium
Learn how individual choices, business decisions, and market forces interact to shape prices and resource allocation in everyday economies.
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About this course
Course contents
6 modules · 30 lessons · 3h
1
Foundations of Economic Thinking
Master the core vocabulary and the logic behind human decision-making.
- What is Microeconomics?
Microeconomics studies how individual agents make choices under constraints.6 min - The Problem of Scarcity
Resources are finite while wants are infinite, necessitating choice.6 min - Opportunity Cost
The true cost of something is what you give up to get it.6 min - Utility and Satisfaction
Individuals make choices to maximize their personal well-being or utility.6 min - Thinking Like an Economist
Using marginal analysis to make rational decisions.6 min
2
The Logic of Demand
Understand how consumers behave and how they respond to price changes.
- Defining Demand
Demand is the desire and ability to purchase a good at various prices.6 min - The Law of Demand
As price rises, the quantity demanded falls, and vice versa.6 min - The Demand Curve
Visualizing the inverse relationship between price and quantity.6 min - Determinants of Demand
Factors like income and preferences that change how much people want to buy.6 min - Shifting the Demand Curve
Distinguishing between a change in quantity demanded and a change in demand.6 min
3
The Logic of Supply
Explore the motivations of producers and the factors that influence production.
- Defining Supply
Supply represents the total amount of a good available to consumers.6 min - The Law of Supply
Producers offer more of a good as its price increases.6 min - The Supply Curve
Visualizing the direct relationship between price and quantity supplied.6 min - Determinants of Supply
How technology and input costs affect the willingness to produce.6 min - Shifting the Supply Curve
Understanding why the entire supply line moves left or right.6 min
4
Market Equilibrium
Combine supply and demand to see how prices are set in the real world.
- The Concept of Equilibrium
Equilibrium is the point where quantity supplied equals quantity demanded.6 min - Determining Market Price
How the 'invisible hand' pushes prices toward the equilibrium point.6 min - Surplus and Shortage
What happens when the market price is too high or too low.6 min - Analyzing Demand Shifts
Predicting price and quantity changes when consumer behavior changes.6 min - Analyzing Supply Shifts
Predicting price and quantity changes when production conditions change.6 min
5
Efficiency and Government Intervention
Evaluate when markets work well and what happens when governments step in.
- Market Efficiency
Total surplus is maximized at the equilibrium point.6 min - Price Ceilings
Legal maximum prices often lead to shortages (e.g., rent control).6 min - Price Floors
Legal minimum prices often lead to surpluses (e.g., minimum wage).6 min - Deadweight Loss
The loss of economic efficiency when equilibrium is not achieved.6 min - The Trade-off of Intervention
Balancing equity and fairness against market efficiency.6 min
6
Modern Markets and Digital Economies
Apply classic economic principles to the high-tech world of today.
- The Rise of Platform Economies
How digital platforms act as intermediaries between buyers and sellers.6 min - Dynamic Pricing
Using algorithms to adjust prices in real-time based on demand (e.g., Uber).6 min - Digital Marketplace Structures
Analyzing the unique supply/demand dynamics of Amazon and eBay.6 min - Information Asymmetry
How digital markets solve (or create) problems with buyer/seller trust.6 min - The Future of Equilibrium
Summarizing how classic microeconomics remains relevant in a digital age.6 min
Market Analysis Case Study
Choose a real-world product or service (e.g., electric vehicles or a streaming service) and analyze its market dynamics.
What you'll get
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Short & focused
3h of practical content
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Learners also took
Principles of Economics: How Choices Shape Our World
Microeconomics: Principles of Economic Decision-Making
Economics in Action: Market Equilibrium, Elasticity, and Policy
Business Economics and Corporate Finance Fundamentals
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